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Scion To Debut New Vehicles In Second Life

Thursday, January 25th, 2007 by Craig Daitch

Flickr Image of Scion xB in Second Life

Über lifestyle automotive brand Scion will be marking a first in the virtual Goliath known as Second Life, by holding an “in-world” press conference announcing the debut of two brand new vehicles: the next generation Scion xB and the mysterious Scion xD, which has so far, successfully avoided the online fiascos centered around embargo violations that have plagued automotive companies over the past year.

While the debut of the vehicles will take place in the real world, at the Chicago Auto Show, Scion will also stage a simultaneous press conference on their Second Life sim, Scion City. The vehicles will be introduced via computer-simulated versions of the two all-new 2008 vehicles. To participate in the virtual press conference, media must be a member of the Second Life community and register at http://www.scion.com/secondlifemedia by 5:00 P.M. CT on Friday, Feb. 2.

It’s an interesting concept, I can’t help but wonder if Scion will hold a snazzy Second Life afterparty complete with virtual Red Bull and catchy techno spinning DJ’s. I kid, I kid…

This entry was posted on Thursday, January 25th, 2007 at 2:45 am and is filed under Ideas, Trends, Technology. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

3 Responses to “Scion To Debut New Vehicles In Second Life”

  1. craiglist Says:
    April 6th, 2007 at 1:32 am

    Interesting blog

  2. Timoty Says:
    April 16th, 2007 at 2:03 am

    cool blog!

  3. Tima Says:
    April 18th, 2007 at 2:58 am

    nice photos of this blog

Leave a Reply

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